Our Mission
Salisbury Beach Partnership’s mission is to revitalize and protect Salisbury Beach, and to reconnect the beach with North Shore users from local communities to regional residents and visitors alike, so that everyone can enjoy the benefits of the enormous public and private investment in our revitalized waterfront.
The Salisbury Beach Partnership, Inc. is dedicated to making Salisbury Beach a welcoming destination for our community and visitors. Our purpose is:
- To establish and maintain Salisbury Beach as a great place on the North Shore of Boston for residents and visitors.
- To promote the recreational, historical, environmental, cultural, and community use of Salisbury Beach.
- To increase tourism for higher economic impact.
- To preserve the beach’s unique natural assets.
- To support revitalization efforts in a manner in which they enhance economic growth, public use and access.
- To strengthen and bring the community together through a more vibrant Salisbury beach center.
